PROJECT61 logo
PROJECT61 logo

Branding, creative direction, design, PR, marketing and production

P61 VMAG
P61 VMAG

https://issuu.com/lauraschwamb/docs/vmagprint4issue_7dfd10f88b37dd
Video Magazine. Interviews on Interdisciplinary Collaborations.

Concept, creative direction, design, research, moderation, video, editing, sound and production

LiTT Workshop: Thank you booklet
LiTT Workshop: Thank you booklet

Documentary booklet: https://issuu.com/lauraschwamb/docs/project61_litt

produced to thank our participants.

Concept, creative direction, design, editing, and production

Photography: Nicole Craine and Laura Schwamb

P61 LiTT Workshop Newspaper
P61 LiTT Workshop Newspaper

Newspaper for visitors to the LiTT Workshop.

https://issuu.com/lauraschwamb/docs/linco_project61_03272017

Concept, Creative direction, design, photography and production

Human Condition Labs
Human Condition Labs

Co-Founder, Creative Director, and Director of Artist in Research Program. See Presentation

Labs is dedicated to solving large scale social issues through interdisciplinary collaborative use of art, science technology and engineering. A talent network of scientists, technologists, designers, engineers, thought leaders, artists, and financial strategists who work together creating prototypes of products that address global scale social problems.

Human Condition Labs Arts Program

Concept, Curation, Direction and management of motion video piece. Motion Video designer: Shane Csontos-Popko
3D artist: Adrian Zamora

ARTISTS FEATURED: Jonah Boeker, William Lamson, Charles Lindsay, Richard Schwamb, Alex Yudzon

Artist in Research Program
Artist in Research Program

Created and developed for Human Condition Labs. A residency program where we sat an artist with our research and development teams to work with our scientists, engineers and technologists.

https://issuu.com/lauraschwamb/docs/airprogram

Human Condition Labs
Human Condition Labs

We gutted the space at 61 Broadway to be an open space working lab with full Networks Operations Center and makers shop.

Co-Founder, Creative Director and Founder of Artist in Research Program. 

https://issuu.com/lauraschwamb/docs/labsdeck

Human Condition Lab Coat
Human Condition Lab Coat

Tech Lab Coat Concept and Creative Direction

https://issuu.com/lauraschwamb/docs/080415.lc-01

Human Condition Safety
Human Condition Safety

Safety Vest Designs based on regulatory codes

https://issuu.com/lauraschwamb/docs/safetyvestdesigns

 

Magnetic Laboratorium New Mexico
Magnetic Laboratorium New Mexico
Tom Ford Signature Line of Fragrances
Tom Ford Signature Line of Fragrances

Branding and direction in the creation, development and execution of all Tom Ford Beauty global creative assets.

Photography: Richard Burbridge


 
Tom Ford Travel Trunk
Tom Ford Travel Trunk

Portable Environment to show case Tom Ford for special promotions. Showcasing launching fragrances paired with cosmetics. Concept, design and management

SEE PRESENTATION

Tom Ford Travel Trunk
Tom Ford Travel Trunk

Another iteration of the traveling tech lab show casing the launch of Private Blend Collection. Concept, design and management

SEE FULL PRESENTATION

Tom Ford Neroli Portofino
Tom Ford Neroli Portofino

Tom Ford Neroli Portofino Billboard campaign in Cannes

Creative Direction: Laura Schwamb

Photography: Tom Ford 

Production: Park Lane Litho

 

Tom Ford Cosmetics
Tom Ford Cosmetics

Branding and direction in the creation, development and execution of all global creative assets. Inclusive of material color match production runs in China, Taiwan and Korea.

Photography: Richard Burbridge

 

Tom Ford Mens Skincare Line
Tom Ford Mens Skincare Line

Branding and direction in the creation, development and execution of all global creative assets. Inclusive of material color match production runs in China, Taiwan and Korea.

Photography: Richard Burbridge

 

Aramis Skincare line
Aramis Skincare line

Branding Design and direction in the creation, development and execution of the Aramis Mens Skincare line.

 

Cosmedicine
Cosmedicine

Working with Brash Creative to design the first line of Doctor approved skin care.

Georgette Klinger Spa
Georgette Klinger Spa

Working with Brash Creative to re-Brand Georgette Klinger Spa.

Equinox
Equinox

Soul Cycle promotion in conjunction with master brand Equinox. Responsibilities included, Energy Concept, Prototype and Promotional Packaging Design.

Photography: Ted Morrison

 

Red Thread
Red Thread

 

Concept, Branding, Positioning, Logo Design, and Stationery system: Laura Schwamb.  

http://papermeetspress.com/work/red-thread/

Red Thread
Red Thread

Concept, Branding, Positioning, Logo Design, and Stationery system: Laura Schwamb

Photography: Laura Schwamb

 

Nosé Concept Bottle Design
Nosé Concept Bottle Design

The nosé project was inspired by Hussein Chalayan's work. Also initiated by the desire to work outside the restraints of a marketing consensus and explore the use of less conventional material practices.

The ideas addressed in the project; conceptually, formally and practically, shift between freedom and restraint, containment and escape, protection and vulnerability, both within and beyond boundaries.

Ralph Lauren Bottle Concepts
Ralph Lauren Bottle Concepts

Creative Direction and Design: Laura Schwamb

Bottle Renderings: Frog Design

Client: L'Oreal/ Ralph Lauren

Ralph Lauren Bottle Concepts
Ralph Lauren Bottle Concepts

Creative Direction and Design: Laura Schwamb

Bottle Renderings: Frog Design

Client: L'Oreal/ Ralph Lauren

 

PROJECT61 logo
P61 VMAG
LiTT Workshop: Thank you booklet
P61 LiTT Workshop Newspaper
Human Condition Labs
Human Condition Labs Arts Program
Artist in Research Program
Human Condition Labs
Human Condition Lab Coat
Human Condition Safety
Magnetic Laboratorium New Mexico
Tom Ford Signature Line of Fragrances
Tom Ford Travel Trunk
Tom Ford Travel Trunk
Tom Ford Neroli Portofino
Tom Ford Cosmetics
Tom Ford Mens Skincare Line
Aramis Skincare line
Cosmedicine
Georgette Klinger Spa
Equinox
Red Thread
Red Thread
Nosé Concept Bottle Design
Ralph Lauren Bottle Concepts
Ralph Lauren Bottle Concepts
PROJECT61 logo

Branding, creative direction, design, PR, marketing and production

P61 VMAG

https://issuu.com/lauraschwamb/docs/vmagprint4issue_7dfd10f88b37dd
Video Magazine. Interviews on Interdisciplinary Collaborations.

Concept, creative direction, design, research, moderation, video, editing, sound and production

LiTT Workshop: Thank you booklet

Documentary booklet: https://issuu.com/lauraschwamb/docs/project61_litt

produced to thank our participants.

Concept, creative direction, design, editing, and production

Photography: Nicole Craine and Laura Schwamb

P61 LiTT Workshop Newspaper

Newspaper for visitors to the LiTT Workshop.

https://issuu.com/lauraschwamb/docs/linco_project61_03272017

Concept, Creative direction, design, photography and production

Human Condition Labs

Co-Founder, Creative Director, and Director of Artist in Research Program. See Presentation

Labs is dedicated to solving large scale social issues through interdisciplinary collaborative use of art, science technology and engineering. A talent network of scientists, technologists, designers, engineers, thought leaders, artists, and financial strategists who work together creating prototypes of products that address global scale social problems.

Human Condition Labs Arts Program

Concept, Curation, Direction and management of motion video piece. Motion Video designer: Shane Csontos-Popko
3D artist: Adrian Zamora

ARTISTS FEATURED: Jonah Boeker, William Lamson, Charles Lindsay, Richard Schwamb, Alex Yudzon

Artist in Research Program

Created and developed for Human Condition Labs. A residency program where we sat an artist with our research and development teams to work with our scientists, engineers and technologists.

https://issuu.com/lauraschwamb/docs/airprogram

Human Condition Labs

We gutted the space at 61 Broadway to be an open space working lab with full Networks Operations Center and makers shop.

Co-Founder, Creative Director and Founder of Artist in Research Program. 

https://issuu.com/lauraschwamb/docs/labsdeck

Human Condition Lab Coat

Tech Lab Coat Concept and Creative Direction

https://issuu.com/lauraschwamb/docs/080415.lc-01

Human Condition Safety

Safety Vest Designs based on regulatory codes

https://issuu.com/lauraschwamb/docs/safetyvestdesigns

 

Magnetic Laboratorium New Mexico
Tom Ford Signature Line of Fragrances

Branding and direction in the creation, development and execution of all Tom Ford Beauty global creative assets.

Photography: Richard Burbridge


 
Tom Ford Travel Trunk

Portable Environment to show case Tom Ford for special promotions. Showcasing launching fragrances paired with cosmetics. Concept, design and management

SEE PRESENTATION

Tom Ford Travel Trunk

Another iteration of the traveling tech lab show casing the launch of Private Blend Collection. Concept, design and management

SEE FULL PRESENTATION

Tom Ford Neroli Portofino

Tom Ford Neroli Portofino Billboard campaign in Cannes

Creative Direction: Laura Schwamb

Photography: Tom Ford 

Production: Park Lane Litho

 

Tom Ford Cosmetics

Branding and direction in the creation, development and execution of all global creative assets. Inclusive of material color match production runs in China, Taiwan and Korea.

Photography: Richard Burbridge

 

Tom Ford Mens Skincare Line

Branding and direction in the creation, development and execution of all global creative assets. Inclusive of material color match production runs in China, Taiwan and Korea.

Photography: Richard Burbridge

 

Aramis Skincare line

Branding Design and direction in the creation, development and execution of the Aramis Mens Skincare line.

 

Cosmedicine

Working with Brash Creative to design the first line of Doctor approved skin care.

Georgette Klinger Spa

Working with Brash Creative to re-Brand Georgette Klinger Spa.

Equinox

Soul Cycle promotion in conjunction with master brand Equinox. Responsibilities included, Energy Concept, Prototype and Promotional Packaging Design.

Photography: Ted Morrison

 

Red Thread

 

Concept, Branding, Positioning, Logo Design, and Stationery system: Laura Schwamb.  

http://papermeetspress.com/work/red-thread/

Red Thread

Concept, Branding, Positioning, Logo Design, and Stationery system: Laura Schwamb

Photography: Laura Schwamb

 

Nosé Concept Bottle Design

The nosé project was inspired by Hussein Chalayan's work. Also initiated by the desire to work outside the restraints of a marketing consensus and explore the use of less conventional material practices.

The ideas addressed in the project; conceptually, formally and practically, shift between freedom and restraint, containment and escape, protection and vulnerability, both within and beyond boundaries.

Ralph Lauren Bottle Concepts

Creative Direction and Design: Laura Schwamb

Bottle Renderings: Frog Design

Client: L'Oreal/ Ralph Lauren

Ralph Lauren Bottle Concepts

Creative Direction and Design: Laura Schwamb

Bottle Renderings: Frog Design

Client: L'Oreal/ Ralph Lauren

 

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